Words only
No images or video. We place your ad on the page ourselves, with no ad networks and nothing that tracks your customers around the internet.
Advertise
Be the only local business on your team’s page
Spengine is a search engine for college sports. When fans look up a school or a team, one text ad sits near the top of the results. It can be yours for $100, and it stays yours for four months.
Apply for a pageThe placement
Where your ad shows up
Near the top of the results, under the row of team apparel and above the list of athletes. It is the only ad on the page.
Your ad goes here
Example ad. Yours includes a headline, two lines of description, your business name and web address, and up to four extra links.
Pricing
One price for every page
$100for a four-month term. That works out to $25 a month, paid once up front.
- Now booking the Fall 2026 term: October 1, 2026 to January 31, 2027.
- One business per page per term. Your ad never rotates with anyone else’s, and no competitor appears beside you.
- Big school or small, football or tennis, the price is the same.
A school’s main page
Covers every sport at the school, not just one team. There are only 227 of these, so they are the hardest to get.
Example: spengine.com/schools/purdue-boilermakers
A team’s roster page
One sport at one school. This is the page people find when they look up the team’s roster. There are 3,949 to choose from.
Example: spengine.com/schools/purdue-boilermakers/football
An athlete’s own page: free, athletes only
When someone searches for a specific athlete, the only ad that can appear is that athlete’s own store. Businesses can’t buy this spot at any price.
The rules
The ground rules
These are all of them. There is no fine print on another page.
Clearly marked as an ad
The word “Sponsored” appears above every ad. The FTC and Google both require this, so it applies to everyone.
We talk before you pay
There is no self-checkout. We speak with every advertiser and read every ad before it runs. Ads are for fans, families and alumni. We don’t accept ads aimed at the student-athletes themselves.
We only count real views
Your ad counts as “seen” only when it was actually visible on someone’s screen: at least half of it, for a full second. If the page loaded but the visitor never scrolled to your ad, we don’t count it.
Getting started
How to get started
- Apply. Tell us which school or team page you want.
- We get in touch. Expect an email or a phone call to go over your ad.
- We review the ad. Once it’s approved, you pay once, securely through Stripe.
- Your ad runs for the full term. Nobody else can take that page until the term ends.
Questions
Common questions
Why does every page cost the same?
This is introductory pricing. Rather than guess which pages are worth more, we charge everyone the same for the first year, then set future prices based on what each page actually delivered.
What is a “term”?
A four-month block. The Fall 2026 term runs October 1, 2026 to January 31, 2027. You pay $100 once and your ad runs the whole time.
Why can’t I use a picture or my logo in the ad?
Text ads load instantly, look like part of the results, and keep the page free of ad-network tracking. Your business name and web address appear with the ad.
How will I know if it’s working?
We report how many times your ad was really seen and how many people clicked. We count conservatively, so the numbers are ones you can trust.